Software Engineer
Xtelify Limited (Airtel Digital)
Reminders & Next-Best-Action (NBA) Platform
- Own the Reminders/NBA decisioning service powering the myAirtel home screen for 300M+ users, delivering personalized reminders and next-best-actions.
- Re-architected reminder evaluation as a parallel fan-out pipeline (CompletableFuture, isolated thread pools) across 15+ downstream sources, reducing p99 latency with per-evaluator deadlines.
- Built a config-driven Drools/KIE rule engine with decision templates hydrated from Consul KV, so eligibility and priority rules change without a code deployment.
- Implemented event-driven suppression using Kafka payment events, persisting suppression/viewed state in Aerospike to prevent stale and duplicate reminders.
